Abstract
Streaming platforms are becoming increasingly popular with consumers. In Canada, recent studies have suggested that 55% of Canadians use video streaming services, like Netflix, on a daily basis. Similarly, up to 30% stream audio content daily on platforms like Spotify.6 The federal government has recognized that the broadening use of these technologies creates new challenges for consumer privacy and has proposed updates to consumer privacy laws in Bill C-27. With the dissolution of the 44th Parliament on March 23, 2025, Bill C-27 died on the roll and will not be adopted. As proposed legislation, Bill C-27 signalled the direction of changes to privacy laws in future parliamentary sessions. As will be discussed, it is not clear that the proposed Bill adequately addressed or responded to the consumer privacy issues raised by recommendation algorithms or the Privacy Policies of streaming services.
Part I will outline the operation of recommendation systems and the underlying technologies. Part II will discuss the legal issues arising from recommendation systems, with consideration of the Terms of Use that govern the interaction between platform and consumer. In Part III, Bill C-27 will be analysed to determine how it responds to the concerns highlighted in Part II. Alterations to Bill C-27 will be suggested to better address the concerns arising from recommendations systems.
Recommended Citation
Margaret Wilson, “Recommended for You Streaming Platform Recommendation Algorithms and Consumer Rights” (2025) 23:1 CJLT 41.
Included in
Computer Law Commons, Intellectual Property Law Commons, Internet Law Commons, Privacy Law Commons, Science and Technology Law Commons